|
Dec 04, 2024
|
|
|
|
MKT 4490 - Strategic Marketing Management4 unit(s) (Formerly Seminar in Strategic Marketing Management) Examination of the strategic and managerial role of the marketing manager in fostering a market driven orientation and in orchestrating the pursuit of a sustainable competitive advantage in chosen markets.
Prerequisites: MKT 3410.
Schedule of Classes | University Bookstore
Add to Favorites (opens a new window)
|
|